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ENGLISH ARTICLES

Ignore Your Audience. No, Seriously, Ignore Your Readers

Ignore Your Audience. No, Seriously, Ignore Your Readers

This may go against the ‘Know Your Audience’ convention. But when in doubt, make yourself your own target audience.  Start sharing something you will come back to read and say ‘I wanted to hear this. Would you give yourself bad freelance advice? No.  Are you...

Why You Should Wage War On Jargon

Why You Should Wage War On Jargon

Fitness expert Doug Brignole wrote in his book, The Physics of Resistance Exercise; “Complete forward flexion of the spine and deliberate contraction of the rectus abdominis, is much more likely to produce muscular development of the abs.” While he could have said....

Writing on Medium? Do NOT Fall Into the Quantity Trap

Writing on Medium? Do NOT Fall Into the Quantity Trap

The best way to dilute your perceived brand authority as a writer is commoditizing your work. AI is tempting everyone writing on Medium to enter the quantity trap. You see some author publishing every day and feel like you’re being left out. You start thinking maybe...

How To Publish Like You Don’t Care

How To Publish Like You Don’t Care

I learned very early in my writing journey that the only thoughts I have control over what people think of them are those I haven't shared yet. In this edition of Social Rhetoric, we are going to crush your fears. That concern of what people will think of your post....

SWAHILI ARTICLES

Wako Wapi Wale Kenda?

Wako Wapi Wale Kenda?

Kuwa makini kuhusu Followers na Engagement unayopata. Kuna mwamba pale LinkedIn anafollowers 155,300+. Ni wengi si ndiyo?   Post zake ni zile za Agree? —si unazipata zile? Yaani mavichekesho, post za huruma na mambo kama hayo. Likes ni nyingi kupita maelezo....

Tatizo La UWASILISHAJI Linasumbua Hadi Wasomi

Tatizo La UWASILISHAJI Linasumbua Hadi Wasomi

Kwenye post hii pale LinkedIn, kuna watu kadhaa wamejaribu kukosoa lugha niliyotumia. Huwa napata critics hizi mara nyingi. Watu hawa hawajui mimi ni mwalimu wa lugha na fasihi na kwa miaka mingi nimethibitisha umahiri katika eneo hili la uwasilishaji. What they miss...