by Shukuru Amos | Feb 26, 2024 | Skills2Income
When you combine things you’re not supposed to combine, you become interesting and easily stand out from the pool of sameness. What makes Bruce Lee interesting is his rare combination of philosophy, martial arts, and striking thoughts. There wouldn’t be...
by Shukuru Amos | Feb 18, 2024 | Skills2Income, Social Rhetoric
This may go against the ‘Know Your Audience’ convention. But when in doubt, make yourself your own target audience. Start sharing something you will come back to read and say ‘I wanted to hear this. Would you give yourself bad freelance advice? No. Are you...
by Shukuru Amos | Feb 13, 2024 | Skills2Income, Social Rhetoric
Fitness expert Doug Brignole wrote in his book, The Physics of Resistance Exercise; “Complete forward flexion of the spine and deliberate contraction of the rectus abdominis, is much more likely to produce muscular development of the abs.” While he could have said....
by Shukuru Amos | Feb 12, 2024 | Skills2Income, Social Rhetoric
The best way to dilute your perceived brand authority as a writer is commoditizing your work. AI is tempting everyone writing on Medium to enter the quantity trap. You see some author publishing every day and feel like you’re being left out. You start thinking maybe...
by Shukuru Amos | Feb 10, 2024 | Skills2Income, Social Rhetoric
I learned very early in my writing journey that the only thoughts I have control over what people think of them are those I haven’t shared yet. In this edition of Social Rhetoric, we are going to crush your fears. That concern of what people will think of your...
by Shukuru Amos | Feb 9, 2024 | Skills2Income, Social Rhetoric
If you have an unclear definition of who you are talking to, your message is likely to appeal to no one. If you are a business, you end up talking about your company and product features. Think of these messages you often see on websites and social media posts: “We...